151% Increase in Organic Traffic in 6 Months for a Fintech Brand

This fintech company partnered with us to build a targeted SEO strategy to drive organic traffic and customer acquisition.

First, we performed a technical content audit to identify opportunities for improving existing content. From there, our team conducted extensive keyword research to find new (and existing) opportunities for the company's personas. Each month, we created detailed content briefs and/or produced blog content. Our briefs contained word counts, in-depth content outlines, primary & secondary keyword targets, and reference links. For the blogs that we produced in-house, we provided guidance around internal link placements, URL structure, and titles.

Every time new content was published on the site, we build topically-relevant backlinks to key pages on the site to help close gaps with competitor backlinks, boost authority, and move high-intent content into the top organic search positions.